Partner with Smart Strips
Supplements in a new format: oral dissolvable strips that dissolve on the tongue in 7 to 30 seconds, with no water and no pills. Ten formulas, in stock in Europe and the United States, ready for your shelf in about a week.
Who we work with
Distributors and importers. Pharmacies and health stores. Gyms, studios and sports clubs. Dermatology, aesthetic and longevity clinics. Hotels, spas and travel retail. Concept stores and online retailers. Companies and entrepreneurs who want their own brand in an oral dissolvable strip.
Why the format sells
Because it is convenient. One strip on the tongue and it is done: no water, no pills, no shaker. The strips are light and compact, so customers carry them everywhere and come back for the next box.
For you as a retailer, the boxes of 30 strips are light, flat and unbreakable. They ship at low cost and take little shelf space.
Ten formulas cover ten everyday moments: energy before training, focus, calm on a busy day, sleep, recovery, immunity, longevity, beauty, the morning after and intimacy. Ten more formulas are in development.
What partners receive
Stock in two warehouses. About one million strips in ready stock, in Sofia for Europe and the rest of the world, and in the United States for domestic delivery. Orders leave within a day of payment. In the US, delivery takes 3 to 5 business days, with no customs and no import duties.
About one week to your shelf. No production wait for products in stock.
The range you choose. There is no obligation to take all ten formulas. Start with the products that fit your customers and add more as they sell.
Marketing behind every partner. Partners who sell under the Smart Strips brand get a dedicated account manager, campaign visuals and product videos, sampling programmes, staff training and point of sale displays, from a 3 product bar display to a 10 product counter display. Everything is produced by our in-house creative agency.
Pricing that grows with you. Volume-based partner pricing, and exclusive territories on agreed volumes.
Quality you can show. Made in the USA, in an FDA registered, cGMP certified facility. NSF and Halal certified. Compliant with EU food supplement rules. Shelf life of 24 months at room temperature.
How it works
- Apply. Tell us about your business in the form below. It takes about three minutes.
- Review. Our partnerships team reviews every application and replies within two business days with pricing and terms for your type of business.
- Agreement. We sign a partner agreement before the first order.
- First order. Products in stock ship within a day of payment and reach your shelf in about a week.
Other ways to work with us
Private label. Your own brand in an oral dissolvable strip. Formulas, minimum quantities and timelines are discussed in a technical call after a signed NDA.
Brand collaborations. A small number of co-branded editions are created each year with selected brands, by invitation.
A brand people already talk about
On stage. Biohackers World, Los Angeles, April 2026, the US launch. FIBO, Cologne, April 2026, the European debut at the world’s largest fitness and supplement show. Forbes Health Longevity Forum 2026, with founder Elina Ivanova-Atanassov on stage. Health & Beauty Expo, Sofia, October 2026.
In the press. Forbes Bulgaria, Athletech News, Biohack Yourself, Manager and Trend Hunter.
See every appearance with links on our Press page.
The range, per strip
| Formula | Moment | Active ingredients per strip |
|---|---|---|
| FCKN FIT | Before training | L-carnitine 30 mg, caffeine 20 mg, niacin 10 mg, GBBgo 5 mg, tamarind extract 5 mg, chromium 100 µg |
| FOCUS | Concentration | Alpha-GPC 20 mg, caffeine 20 mg, L-theanine 10 mg, citicoline 10 mg, phosphatidylserine 5 mg |
| Z-z-Zen | Sleep | Saffron extract 14 mg, L-glycine 12 mg, L-theanine 12 mg, melatonin 1 mg |
| ANXIETY | Calm on a busy day | L-theanine 20 mg, GABA 20 mg, saffron extract 10 mg |
| REFUEL | After training | Liposomal curcumin 40 mg, PEA 20 mg, NAD+ 10 mg |
| IMMUNE | Daily immune habit | Vitamin C 20 mg, elderberry juice concentrate 20 mg, vitamin D3 35 µg |
| NMN | Daily longevity habit | NMN 80 mg |
| BEAUTÉ | Skin, hair and nails | Hydrolysed marine collagen 20 mg, hyaluronic acid 10 mg, vitamin E 3 mg, vitamin A 1000 µg, biotin 100 µg |
| AFTR PARTY | The morning after | Tyrosine 80 mg, milk thistle 10 mg |
| PLEASUREX | Intimacy | Panax ginseng 10 mg, Fo-Ti extract 10 mg, L-arginine 10 mg, L-citrulline 10 mg |
30 strips per box. Full ingredient lists are on each product page.
Apply to become a partner
We welcome distributors, retailers and venue operators interested in distributing Smart Strips, as well as companies and private entrepreneurs who want a white label or their own brand. The more you tell us about your plans, your channels and your market, the more precise our reply will be.
Recommending Smart Strips to your clients or followers rather than buying stock? Our ambassador and affiliate programme is the right place. Want to try the strips first? Order them in our shop.
FAQ
Who can apply?
Distributors, retailers and venue operators who want to offer Smart Strips, as well as companies and private entrepreneurs who want a white label or their own brand. If you would rather recommend Smart Strips than stock them, see our ambassador and affiliate programme.
Do I have to order all ten formulas?
No. You choose the products that fit your customers.
Where do orders ship from?
From Sofia for Europe and the rest of the world, and from our US warehouse for the United States. Both dispatch within a day of payment.
When will I see prices?
In our reply to your application, together with the terms for your type of business.
Do you offer samples?
Yes. A partner sample kit is available at a partner price.
Can I sell under my own brand?
Yes, through private label. Details are discussed after a signed NDA.